• The Country Division

  • Horsemart

  • Gunstar

The country division is a new division within the Friday Media Group consisting of our leading country brands: Horsemart, Gunstar and FarmingAds.

The perfect audience

Our audience across the three brands are mainly sport enthusiasts who love to travel and the outdoors. They own and are interested in vehicles and buying real estate.

Your ads everywhere

connect with more of your potential customers, wherever they choose to start their search

Targeted e-mails

Open your brand up to a massive new audience and database – we have over 70,000 active users in our database

Showcase your business

In 2014 the country division had over 15 million sessions, and over 120 million page views.

The Country Division

Integrated to benefit your business this is your first stop for everything agricultural, equine and shooting.

The UK's Number one

Gunstar and Horsemart are the market leading brands for their industry.

Horsemart.co.uk is the UK’s leading website for buying and selling anything equine. On site there are thousands of adverts for horses, vehicles, trailers, tack/feed and property. Over 10% of Horsemarts’ audience live an affluent life with multiple vehicles and property offering great cross-over with farmingAds. last year over 2 million users searched on average over 9 pages and spent over 6 mins 30 seconds on site, and these figures are growing in 2015.
Gunstar.co.uk is the number one website for buying and selling guns. We received over 52 million page views in 2014 with an average on site time of just under 6 minutes. Our interactive audience are mainly outdoor enthusiasts and travel buffs and a lot of our shooting enthusiasts occupation lies in the agriculture industry. 
By Integrating our three niche brands we can offer you a unique opportunity to sell or advertise to a much greater but still very much targeted audience. Through research we know our users often have similar interests in the countryside and the outdoors from: farming, riding, agriculture and shooting. Speak to a member of the team today to receive discounts across two brands and further reductions across all three brands.




E-mail across all 3 brands

£800 /one off

  • 70 000 users
  • fully interactive
  • bespoke and professionally designed
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Website takeover on all 3 sites

£5.00 /CPM

  • minimum spend: £1500
  • Improves brand awareness
  • Thousands of impressions daily
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£98.00 /month

  • Single location/category on all sites
  • Mix and match the brands you wish
  • Targeted featured business banner
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